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Posts from ‘January, 2010’

Interview With @WestchesterLife’s Sarah O’Grady

Today’s article is an online interview I conducted with Westchester140 founding member Sarah O’Grady. O’Grady became involved with the Westchester TweetUps from the start, while she was consulting with POUR Cafe and Wine Bar owner Anthony Colasacco as he integrated social media into his marketing efforts. POUR was the host of the first two extremely [...]

Social Media Event Comes to Pleasantville

“Be the Media” Author Mathison to Speak at Media Arts Lab
Update – Monday, Jan. 18, 2010 - 12:10 a.m. — As of this update, the event is fully booked. All 80 spots have been taken less than six days after the event was announced.
PLEASANTVILLE – There’s something brewing in Pleasantville — and I’m not talking about [...]

Why Comments Are Worth Far More Than You Realize

Taking the time to write a comment after reading a blog article sometimes seems like more trouble than it’s worth, but after nearly a year of experimenting with what works and what doesn’t in social media, I’ve come to the conclusion that comment writing is one of the most undervalued activities one can engage in [...]

Roofer Created Best Westchester Business Video of 2009

Every day brings with it the opportunity to learn new things. Sometimes, just when you think you have things all figured out, you discover your first thoughts were wrong. One day in early November, I noticed I was being followed on Twitter by @MarkFranzoso, owner of Franzoso Contracting. I was not motivated to follow Mark back [...]

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